Dana Solof
Retail
Loading retail intelligence...
Retail Real Estate Strategy

Dana Solof

Founder, The Co-Tenancy. Commercial Real Estate Strategist.

I work with multi-location retailers, franchise organizations, and developers who need more than a broker. Retail leasing, market strategy, and investment sales with the perspective of someone who has sat on both sides of the table.

Work With Me Read The Co-Tenancy

How I Can Help

01

Tenant Rep Leasing

The right location is a strategy decision before it is a real estate transaction. We help retailers and growing brands identify the right markets, evaluate sites against their prototype and co-tenancy requirements, and negotiate lease terms that protect the business long term. We know the market, we know the landlords, and we negotiate from a position of strength.

Commission based. No cost to tenants.
02

Landlord Leasing

A building performs when the tenant mix is right. We work with landlords to tell the story of their property, attract the right tenants, and build a co-tenancy that increases rents, reduces vacancy, and makes the asset more valuable over time.

Standard market commission rates apply.
03

Investment Sales

Retail property disposition and acquisition strategy. Whether you are buying, selling, or repositioning, we bring the market knowledge and deal experience to make it perform.

Commission based.
04

Franchise Real Estate Resource

A master broker resource franchise organizations can offer their entire franchisee network. Consistent expertise across every market. No cost to your organization.

No cost to franchisors.
05

Co-Tenancy Strategy for Developers

Retail mix planning and tenant targeting for developments that need to perform from day one. The strategic layer above the leasing team.

Consulting fee.
06

Market Entry and Portfolio Consulting

Expanding into a new region, auditing an existing portfolio, or figuring out where to go next. Project based consulting for brands at every stage of growth.

Consulting fee.
About Dana Solof

An uncommon combination of financial discipline and retail real estate expertise.

Before founding The Co-Tenancy, I co-founded two commercial real estate firms and spent years working across landlord representation, tenant representation, investment sales, and brand rollouts.

Working across finance, brand strategy, and real estate means seeing the whole picture. Not just where the space is. Whether it makes sense for the business, the market, and the long game.

West Coast based. Nationally connected.

Anyone can find you space. Few can tell you why it matters.

MBA in Entrepreneurship, University of Portland
BA, University of Puget Sound
Studied at Trinity College Dublin
Former principal, investment banking
Prior roles at Nike, Merrill Lynch, OHSU Foundation
Co-founder, two prior commercial real estate firms
Based in Portland, Oregon
The Co-Tenancy on Substack

Retail real estate thinking, straight from the field.

Two tracks. One publication. Written for people who are building something and need to understand how real estate fits into the picture.

Track One
For Retail Brands and Operators
Which markets to enter, buy versus lease, co-tenancy strategy, what to look for before you sign.
Track Two
For Real Estate Professionals
How commercial real estate works, who to refer clients to and why. Written for residential brokers who want to add value.

Let us talk about your real estate strategy.

Whether you are opening your next location, evaluating a market, managing a portfolio, or just trying to make sense of a lease, reach out. The first conversation is always free.

dana@ecacre.com
Portland, Oregon
West Coast based. Nationally connected.